Data Base Marketing


Database marketing from DM4U is a database application designed to store, maintain and exploit the contact details of customers and prospects providing an all in one system for contact management, campaign management, management information with data base management controlled in-house allowing greater control of data quality, reducing data maintenance costs and is a very flexible tool for data extraction, record deduplication or output processing facilities.

DM4U is a Database Marketing application including subscription to Business-to-Business databases and unlimited access to key corporates in Asia. DM4U is designed to: reduce the cost of data management, increase data integrity, accuracy and consistency, remove blockages and improve data security, access management information quickly and easily, maximize marketing and sales efforts and resources, generate output in various formats such as labels, personalised letters, and communicate with various communication interfaces such as fax server, email / SMS-server.

DM4U’s database management systems provides you with an all in one system for contact management, campaign management and management information. Database management can be controlled in-house allowing far greater control of data quality and reducing data maintenance costs. It is a very flexible tool for data extraction, record deduplication and output processing facilities. The DM4U system means turnaround time for campaign output (labels, personalised letters, faxes, email-broadcast) is reduced by 90%, there is a direct dialling functionality for data verification and telesales, standard reporting functionality to expedite analysis procedures and a comprehensive marketing, sales and customer service tool to boost your revenue whilst reducing marketing and sales expenditures. DM4U monitors the return on investment (ROI) of promotion and sales efforts closely. It is a database application designed to store, maintain and exploit the contact details of your customers and prospects

data base marketing, business to business

data base marketing

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