Reports Global is subdivided in 2 main sections:

Database Statistics

• Database statistics gives a quick tally of number of contacts in the database
• Provides breakdown of database per SIC, company size, job title, interest code, age etc.

Marketing Analysis

• Multi-buyer reports on a company and on an individual level
• Campaign performance analysis e.g. ROI and hit rates per geo, industry, company size
• A Marketing Monitor cumulative report per quarter and year across a range of campaigns, displaying average ROI and hit rate on most critical variables

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